Re.Mark

My Life As A Blog

The Business

with one comment

Here‘s some useful advice:

“Don’t lump all non-I.T. functions into a single bucket called the business!”

The post goes on to give examples of how to sell the idea of an SOA to a variety of audiences within the enterprise.  However, I think that the quote above is worth re-reading.  I find referring to “the business” to be inaccurate and unhelpful.  Is it really the case that “the business” want to do x – or is it department y or the Head of z.  This contextual information is crucial.   Three things happen without it.  Firstly, the wrong solution may be identified – for instance, a strategic enterprise solution may be identified where a point solution would have sufficed.  Secondly, the impression is created that there is an enterprise wide consensus.  Thirdly, it implies a them and us situation.  If you’ve got into the habit of referring to “the business”, make an effort to identify who you really mean.

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Written by remark

May 22, 2007 at 10:26 pm

Posted in Development, General

One Response

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  1. Bravo. I’ve always despised that term.

    Marc

    May 23, 2007 at 8:25 am


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